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Leah Kayaleh on producing on-air promotional videos
How do you tell a story effectively in 30 to 60 seconds? A good trailer brings in viewers to watch your content, and a good promotional video brings in new potential customers. So how do you grab people’s attention and entice them to stay tuned?
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About
A graduate with a BA in Communication Studies and an MA in Filmmaking Leah began her career in the Media industry at The Walt Disney Company. Her experience as a Promotions Producer in Television came when she joined MBC as a Post Production Executive. After proving her creative chops she was hired into an award winning promotions team and became an On-Air Promotions Producer creating compelling and buzz worthy promos. A few years later she decided to take the plunge into the freelance world and continues to create content as a Director, Writer, Editor and Producer in the realms of corporate videos, music videos, trailers & promos, social media and Film production. She has been involved creatively in award winning projects and uses her passion in the moving image to raise awareness on topics important to her. Her 5 minute short film Watch Over Me continues to be used in seminars and talks to raise awareness and has over 1 million views on social media.